WhatsApp Business
Elevate your enterprise messaging with the WhatsApp Business Platform
Design impactful customer conversations with 8×8’s WhatsApp Business API. Deliver reliable, secure support and create tailored customer journeys on the world’s leading messaging platform.
Trusted by more than 3 million business users.
Enhance your customer engagement with WhatsApp for Business platform
- Expand your global footprint
- Maximize engagement
- Elevate campaign performance
- Streamline your conversations
Enhance your customer engagement with WhatsApp for Business platform
- Expand your global footprint
- Maximize engagement
- Elevate campaign performance
- Streamline your conversations
Enhance your customer engagement with WhatsApp for Business platform
- Expand your global footprint
- Maximize engagement
- Elevate campaign performance
- Streamline your conversations
Enhance your customer engagement with WhatsApp for Business platform
- Expand your global footprint
- Maximize engagement
- Elevate campaign performance
- Streamline your conversations
Enhance your customer engagement with WhatsApp for Business platform
Expand your global footprint
Connect effortlessly with a worldwide audience. 8×8’s WhatsApp Business API puts you in touch with over 2.8 billion users worldwide, enabling global reach with local presence.
Enhance your customer engagement with WhatsApp for Business platform
Maximize engagement
Maximize customer engagement with WhatsApp’s impressive 98% open rate. Reach customers who aren’t on WhatsApp and ensure no communication is lost with our SMS fallback option.
Enhance your customer engagement with WhatsApp for Business platform
Elevate campaign performance
Harness the power of detailed WhatsApp campaign analytics. Dive deep into customer insights to sharpen your strategies, boost engagement, and drive conversions.
Enhance your customer engagement with WhatsApp for Business platform
Streamline your conversations
Effortlessly manage multiple conversations, template approvals, and campaign performance all from a single dashboard.
Transform customer connections with WhatsApp – download our guide to unlock its full potential
Gain actionable tips, proven strategies, and more.
Explore messaging capabilities with WhatsApp features
Strengthen customer loyalty, increase engagement, and build deeper connections with the world’s leading messaging app.
Dynamic Two-Way Messaging
Engage customers in real-time conversations—answer inquiries, collect feedback, and personalise interactions to boost satisfaction and strengthen loyalty.
Automated Notifications
Keep customers informed. Automate WhatsApp notifications for appointments, confirmations, and updates, optimizing time and resources.
Rich Content
Elevate your messages with multimedia content. Share high-resolution images, videos, and documents with Call-to-Action buttons to captivate your audience and drive conversions.
Analytics for Engagement
Monitor and analyze customer interactions with 8×8’s comprehensive dashboard. Gain insights into message effectiveness, read rates, and response behaviors to continually refine your strategy and improve engagement.
Seamless CRM Integration
Easily integrate WhatsApp into your existing CRM, ticketing and support systems, such as Salesforce, Zendesk and Freshdesk. Ensure a single view of customer conversations to increase productivity.
Unlock Performance-Driven Marketing with MM Lite
Boost the impact of your WhatsApp campaigns with Meta’s AI-powered optimization engine - available through 8x8 WhatsApp Business at no extra cost.
Reach more customers effortlessly
Automatically expand message delivery when your campaigns perform well - connect with more of your opted-in audience, without resends or retargeting.
Boost campaign performance in real time
Messages that perform well (e.g. more opens or clicks) are automatically delivered to more users, maximizing impact during limited-time promos or launches.
Turn messages into measurable ROI
Track conversions like add-to-cart and purchase directly within your analytics. Connect WhatsApp messages to real business outcomes - beyond just delivery stats.
Accelerate Time-to-Value
MM Lite is instantly available through 8x8 - no code changes needed. Use your existing templates, phone numbers, and opt-ins, with full compliance and onboarding support.
Harness WhatsApp to elevate your communication strategy
Customer Support
Quickly resolve issues, answer queries, and provide personalized support, enhancing customer satisfaction and operational efficiency.
Marketing and Promotions
Send targeted promotions and updates directly to customers, ensuring high engagement and visibility for your messages.
Transactional Alerts
Keep customers informed with order confirmations and delivery updates—building trust and minimising inquiries.
Self-onboard WhatsApp with 8x8 Connect
Explore versatile WhatsApp applications for your industry
Secure Banking with Real-Time Updates & Alerts
Deliver secure real-time banking updates and fraud alerts. Enable seamless account management and transaction confirmations, boosting customer trust and operational efficiency.
Enhance Engagement with WhatsApp Updates & Q&A
Optimise material distribution through WhatsApp; enhance interactive community engagement with Q&A sessions and timely updates for students, parents, and staff.
Secure Patient Care with WhatsApp Reminders & Tips
Send reminders, health tips, and coordinate care securely via WhatsApp, improving accessibility and efficiency in patient management with privacy-focused messaging.
Personalize Promotions & Enhance Journeys with Catalog
Personalize messages for promotions, abandoned cart re-engagement, product announcements and more, and streamline the customer journey with the Catalog feature.
Travel: Secure Travel Communications, Protected Identities
Enable instant booking confirmations, on-the-go check-in instructions, and tailored local recommendations via WhatsApp; quickly address inquiries to elevate personalized service and guest satisfaction.
Real Estate: Streamline Property Alerts and Client Updates
Schedule viewings, share property details, and provide instant updates via WhatsApp. Streamline sales with secure document sharing and timely responses, building stronger client relationships.
Enhance Security with Real-Time Alerts & OTPs
Provide real-time shipment tracking and delivery updates with WhatsApp. Improve customer support and efficiency with instant communication between drivers, warehouse staff, and clients.
Proof in Action: How WhatsApp Business API Powers Results
“Deployment was super-fast, and the dedicated onboarding team clearly understood our needs to ensure the solution fit.”
Shehzad Lokhandwalla
CTO and Co-Founder, OKO Insurance
View full case study
"If your company is thinking about adopting SMS and WhatsApp into your communications, I would recommend 8x8."
Alex Tan
Co-Founder & CMO, Recommend Group
Learn More
“By leveraging 8x8's local expertise, ShopBack can ensure smooth operations and regulatory compliance, which is vital for our international expansion.”
Scott Tan
Senior Product Manager, ShopBack
Learn More
Why choose 8x8 as your WhatsApp provider
Personalized support with Dedicated Account Manager and 24/7 in-country customer and technical support from local offices
Global reliability with 99.999% uptime SLA with 24/7/365 expert support
Industry-leading security and compliance with certifications including SOC 2 Type II, ISO 27001, HIPAA, FISMA & PCI/DSS
First class connectivity and high deliverability with 160+ direct mobile network operators in >190 countries
Get started with 8×8 WhatsApp Business API
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