WhatsApp Business
Elevate your customer engagement with the WhatsApp Business Platform
Power seamless customer journeys - from rich messaging and interactive Flows to in-thread voice calling - and scale engagement globally with 8x8's WhatsApp Business Platform.
Pinagkakatiwalaan ng higit sa 3 milyong mga gumagamit ng negosyo.
Enhance your customer engagement with WhatsApp for Business platform
- Expand your global footprint
- Maximize engagement
- Elevate campaign performance
- Streamline your conversations
Enhance your customer engagement with WhatsApp for Business platform
- Expand your global footprint
- Maximize engagement
- Elevate campaign performance
- Streamline your conversations
Enhance your customer engagement with WhatsApp for Business platform
- Expand your global footprint
- Maximize engagement
- Elevate campaign performance
- Streamline your conversations
Enhance your customer engagement with WhatsApp for Business platform
- Expand your global footprint
- Maximize engagement
- Elevate campaign performance
- Streamline your conversations
Enhance your customer engagement with WhatsApp for Business platform
Expand your global footprint
Connect effortlessly with a worldwide audience. 8×8’s WhatsApp Business API puts you in touch with over 2.8 billion users worldwide, enabling global reach with local presence.
Enhance your customer engagement with WhatsApp for Business platform
Maximize engagement
Maximize customer engagement with WhatsApp’s impressive 98% open rate. Reach customers who aren’t on WhatsApp and ensure no communication is lost with our SMS fallback option.
Enhance your customer engagement with WhatsApp for Business platform
Elevate campaign performance
Harness the power of detailed WhatsApp campaign analytics. Dive deep into customer insights to sharpen your strategies, boost engagement, and drive conversions.
Enhance your customer engagement with WhatsApp for Business platform
Streamline your conversations
Effortlessly manage multiple conversations, template approvals, and campaign performance all from a single dashboard.
Transform customer connections with WhatsApp – download our guide to unlock its full potential
Kumuha ng mga naaaksyunan na tip, mga diskarte sa panalong, at higit pa.
Explore messaging capabilities with WhatsApp features
Enhance customer loyalty, boost engagement levels, and forge stronger relationships using the globe’s leading messaging app.
Dynamic Two-Way Messaging
Engage customers in real-time conversations. Address inquiries, gather feedback, and personalize communications to enhance satisfaction and deepen customer loyalty.
Automated Notifications
Keep customers informed. Automate WhatsApp notifications for appointments, confirmations, and updates, optimizing time and resources.
WhatsApp Flows
Guide customers through multi-step journeys with structured, interactive screens built directly inside WhatsApp. No links, no redirects, no drop-off.
Analytics for Engagement
Monitor and analyze customer interactions with 8×8’s comprehensive dashboard. Gain insights into message effectiveness, read rates, and response behaviors to continually refine your strategy and improve engagement.
Seamless CRM Integration
Easily integrate WhatsApp into your existing CRM, ticketing and support systems, such as Salesforce, Zendesk and Freshdesk. Ensure a single view of customer conversations to increase productivity.
Marketing Messages
Send personalized promotional messages directly to opted-in customers, with AI-powered delivery optimization that automatically expands reach when your messages perform.
Voice Calling, Right Inside WhatsApp
WhatsApp Business Calling lets customers call your business - and lets your team call them back - all within the WhatsApp thread they're already using. No separate phone line. No app switch. Every call lands in 8x8 Converse with the full conversation history already in view.
Let Customers Call You from WhatsApp
Customers call your business directly from your WhatsApp profile or an active chat. Agents answer in 8x8 Converse with the full message history visible from the first second.
Reach Out with Business-Initiated Calls
Proactively call customers over WhatsApp for follow-ups, confirmations, or complex support - no separate phone number required on either side.
Business Hours and Callback Requests
Set call hours so customers are routed to messaging when your team is offline. Offer automatic callback requests so no inquiry is left hanging.
Every Call, Logged in the Thread
Calls are automatically recorded in the conversation timeline alongside the chat. Agents pick up any interaction with complete context - no repeated questions, no gaps.
Every Channel. One Conversation. Meet 8×8 Converse.
8×8 Converse is an AI-powered omnichannel engagement platform – and it’s where your entire WhatsApp operation lives. Messages, Flows interactions, and WhatsApp Business Calling are all managed from a single unified workspace, so agents always have the context they need to respond faster and resolve smarter.
WhatsApp Business Calling, Built In
Agents answer calls and continue messaging in the same thread - no app switching, no context lost.
AI Across Every Interaction
Intent detection, suggested responses, and real-time sentiment analysis are active across every channel.
Smart Routing, Every Time
Every message and call is matched to the right agent by skill, intent, and availability.
One Workspace, Every Channel
WhatsApp, SMS, email, voice, and web chat - all in one place, with complete customer profiles and full conversation history.
Unlock high-impact WhatsApp use cases for your business
Customer Support
Quickly resolve issues with conversational flows, rich two-way messaging, and contextual in-thread calling - improving both satisfaction and efficiency.
Marketing and Promotions
Send high-impact promotions using product carousels, CTA-rich content, and optimized WhatsApp ad journeys that drive more conversions.
Authentication & Fraud Prevention
Increase security and trust with fast OTP verification and instant alerts for transactions, logins, and account changes to help customers detect unauthorized activity quickly.
Operations & Logistics
Keep customers informed with real-time order and service updates, and reduce no-shows with automated appointment confirmations and reminders.
Self-onboard WhatsApp with 8x8 Connect
Explore versatile WhatsApp applications for your industry
Secure Banking with Real-Time Updates & Alerts
Provide secure real-time banking updates and fraud alerts. Facilitate easy account management and transaction confirmations, enhancing customer trust and operational efficiency.
Enhance Engagement with WhatsApp Updates & Q&A
Streamline dissemination of materials via WhatsApp; foster interactive community engagement with Q&A sessions and timely updates to students, parents, and staff.
Secure Patient Care with WhatsApp Reminders & Tips
Send reminders, health tips, and coordinate care securely via WhatsApp, improving accessibility and efficiency in patient management with privacy-focused messaging.
Personalize Promotions & Enhance Journeys with Catalog
Personalize messages for promotions, abandoned cart re-engagement, product announcements and more, and streamline the customer journey with the Catalog feature.
Travel: Secure Travel Communications, Protected Identities
Enable instant booking confirmations, on-the-go check-in instructions, and tailored local recommendations via WhatsApp; quickly address inquiries to elevate personalized service and guest satisfaction.
Real Estate: Streamline Property Alerts and Client Updates
Schedule viewings, share property details, and provide instant updates via WhatsApp. Streamline sales with secure document sharing and timely responses, building stronger client relationships.
Enhance Security with Real-Time Alerts & OTPs
Provide real-time shipment tracking and delivery updates with WhatsApp. Improve customer support and efficiency with instant communication between drivers, warehouse staff, and clients.
Proof in Action: How WhatsApp Business API Powers Results
“Deployment was super-fast, and the dedicated onboarding team clearly understood our needs to ensure the solution fit.”
Shehzad Lokhandwalla
CTO and Co-Founder, OKO Insurance
View full case study
"If your company is thinking about adopting SMS and WhatsApp into your communications, I would recommend 8x8."
Alex Tan
Co-Founder & CMO, Recommend Group
Matuto pa
“By leveraging 8x8's local expertise, ShopBack can ensure smooth operations and regulatory compliance, which is vital for our international expansion.”
Scott Tan
Senior Product Manager, ShopBack
Matuto pa
Why choose 8x8 as your WhatsApp provider
Personalized support with Dedicated Account Manager and 24/7 in-country customer and technical support from local offices
Global reliability with 99.999% uptime SLA with 24/7/365 expert support
Industry-leading security and compliance with certifications including SOC 2 Type II, ISO 27001, HIPAA, FISMA & PCI/DSS
First class connectivity and high deliverability with 160+ direct mobile network operators in >190 countries
Get started with 8×8 WhatsApp Business API
Talk to an Expert
Complete this form and an 8x8 sales specialist will reach out to you shortly.
