Text Like a Pro: The SMS Comeback You Didn’t See Coming

The Essential Guide to Scaling Customer Service and Marketing with Messaging in a Noisy Digital World.
Duration: 1 hour 30 minutes

The Noise is Too Loud. It’s Time to Cut Through It.

You’ve probably noticed: digital communication is noisier than ever. Emails get buried, calls go unanswered—and customers expect fast, convenient, and personal responses.

The surprising truth? SMS is quietly becoming one of the most effective ways to engage customers. With open rates routinely hitting 98% and a near-instant delivery window, SMS offers a direct and personal channel that other methods simply can’t match.

Mastering Messaging: How to Drive Real ROI with 8×8 SMS

In this expert-led on-demand webinar, hosted by 8×8, we break down why SMS is making a major comeback—and how forward-thinking businesses are using it to their advantage.

Watch the recording now to get practical, proven strategies for integrating SMS into your customer journey and internal operations using 8×8 CPaaS solutions.

From this session, you will gain:

  • Why SMS engagement rates are outperforming email, chat, and even social media.
  • How to use SMS across marketing, customer service, and internal operations for maximum impact.
  • What tools and strategies are driving real ROI through effective two-way messaging.
  • How to stay compliant while scaling SMS communication at any size.
  • Actionable tips from 8×8 experts on writing effective messages, setting up automation, and seamlessly integrating
  • SMS into your existing tech stack.

Whether you’re already using SMS or just starting to explore its potential, this session provides practical takeaways you can implement immediately.

Speakers

Felix Jorkowski
CTO & Co-Founder, Kalix
Matthew Rogers
Solutions Engineer, 8x8
Marc Brunel-Walker
Senior Demand Generation Manager, 8x8
Target Illustration

Let's power your CX ambitions, together.

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